Think is the UK’s leading membership communications agency
Think is the UK’s leading membership communications agency
Whether you’re looking to communicate with members in print, online or through live events, we will develop a content strategy that’s just right for you – and then work with you to deliver it.
Think is a very creative agency; offering exceptional standards of account management, content creation, design and product quality. Zoological Society of London
Their approach is very entrepreneurial as well as being backed by rock-solid strategy and experience.CMI
We have a very positive relationship with Think. They are a very responsive and proactive agency and always go the extra mile. They produce good content that is both engaging and lead-generating and links through to our business strategy. CMI
What makes Think different is that they really get the audience. They absolutely care about and respond to what our members want.IAM
Think are very reliable, business-like, conscientious and a joy to work with. Townswomen’s Guilds
The Think team has always demonstrated a good understanding and more importantly a genuine enthusiasm for our organisation, its aims and objectives. They never fail to make me feel like an important and valued client, even when I am hassling them for information on days when they’re not expecting it. CAMRA
We’ve found them to be great partners who’ve shown a thorough understanding of what we needed from them and how we work. CAMRA
I can’t recommend them highly enough.AAT
Think is an award-winning, creative and entrepreneurial agency, founded by Ian McAuliffe and Tilly Boulter in 1999. Today, we employ more than 60 members of staff, work with 40+ clients and have offices in London and Glasgow.
At Think, we specialise in creating communications strategies for professional membership organisations, charities and corporations that need to engage a core group of members or stakeholders.
We always deliver on the results we promise. Our award-winning magazines, books, e-newsletters and online content channels continue to surpass client marketing objectives. Our focus on creating editorially-relevant and surprising content – backed up by strong revenues – means we are 100% confident in all our financial projections. Our talented teams are committed to delivering solid, robust membership communications strategies that never disappoint. Furthermore, our strong entrepreneurial ethos means we are best positioned to identify new opportunities and work in partnership with our clients to make the most of them.
Great content, great ROI
Every project begins with a blank piece of paper. We have no ‘one-size-fits-all’ way of working with clients. We are not just interested in the soft elements, such as beautiful design and exciting content, but we are equally concerned with the hard commercial side and ROI of everything we produce.
As members of the Professional Publishers Association (PPA) and the Institute of Internal Communication (IoIC), we are focused not just on driving up standards across the publishing industry, but on being the team to lead the way. We are the only agency to have won both the PPA’s Publisher of the Year award and the PPA’s Independent Publishing Company of the Year award, which we have won three times.
What We Do
We publish content across a range of platforms for a variety of audiences.
We have won over 40 awards in the past four years. Here is a selection of the ones we are most proud of:
BEST DIGITAL MEDIA FOR MEMBERSHIP, IOIC AWARDS 2015
BEST CORPORATE PUBLICATION (NOT-FOR-PROFIT) CORPCOMMS AWARDS 2015
Wild About, ZSL
INDEPENDENT PUBLISHING COMPANY OF THE YEAR, 2013, 2011 & 2009
BEST MEMBER MAGAZINE, IOIC AWARDS 2014 – Scotland in Trust
National Trust for Scotland
CUSTOMER MAGAZINE OF
THE YEAR, PPA IPN 2013
Escape, First Great Western
BEST PROFESSIONAL MAGAZINE – MEMCOM 2013
We conduct bespoke research on behalf of our clients to measure the impact of your customer and member communications. This helps our clients strengthen relationships with supporters, members, volunteers and customers.
Our inside knowledge will maximise the effectiveness of your communications, give you the edge on your competition and highlight new commercial opportunities.
If you would like to hear more, or would like to be involved in future research, then please contact Jessamy Dixon
Ian McAuliffe CEO
Ian has a dual role as content publishing director and head of advertising sales at Think. With 25 years’ publishing experience Ian has developed award-winning content programmes on behalf of over 40 membership organisations and blue-chip clients including Marks & Spencer, the BBC, ASDA and BMW. Ian has been awarded PPA Publisher of the Year and PPA Subscription Publisher of the Year.
Tilly Boulter Chair
Tilly, along with Ian, drives the corporate strategy of Think as well as heading up the operational side of the business. Tilly is also responsible for all internal systems and processes. She sits on the steering committee of the Content Marketing Association and was awarded Individual Achievement Award by the PPA in 2009. Tilly started her career at Condé Nast and moved into strategic planning at Lintas eventually becoming Marketing Director at Ketchum PR before setting up Think with Ian.
Polly Arnold Managing Director
Polly is the head of teams at Think and works closely with the account directors and creatives to ensure that all publications are produced to the highest standard and are delivered on time and on budget. Polly conceived and runs the APA Grand Prix Award-winning BEER magazine for CAMRA. Prior to joining Think in 2008, Polly was commissioning editor for Tatler and Vanity Fair and Group Account Director at Forward and John Brown, delivering magazines for clients including Mothercare, John Lewis, Lexus and Patek Philippe.
John Innes GROUP ACCOUNT DIRECTOR & HEAD OF OUR SCOTTISH OFFICE
John ensures the smooth management of all client accounts run from our office in Glasgow. John has over 22 years’ experience creating content for member, customer and consumer organisations. He joined Think in 2004 and launched our Glasgow office in 2007, establishing award-winning magazines for Historic Scotland, The National Library of Scotland and National Trust for Scotland.
Jackie Scully GROUP ACCOUNT DIRECTOR
Jackie is Group Account Director at Think, responsible for the creative, commercials and budgets across her portfolio of clients. Her team has created award-winning magazines, achieved target-busting revenues and developed innovative digital solutions for clients such as the Chartered Management Institute (CMI), Association of Accounting Technicians (AAT), Association of Corporate Treasurers (ACT), Zoological Society of London (ZSL) and Knight Frank. Jackie first joined Think in 2006, left to learn how to walk again, and came back in 2009. Jackie likes to bake, and Think likes to eat her kitchen creations.
Nicola Solomon ACA FINANCE DIRECTOR
Nicola is responsible for the effective financial control and management of all Think accounts, as well as the development of the finance department. Nicola qualified at Ernst & Young, where she trained as an auditor, working for a wide range of clients. She has previously worked for WH Smith Group, Waterstones Booksellers and Marchpole (Yves Saint Laurent menswear), where she led process improvement initiatives. Nicola is very important.
Jessamy Dixon BUSINESS DEVELOPMENT MANAGER
Jessamy is the first point of contact for anyone interested in finding out more about Think and what we do. Jessamy can explain to you all of the services we offer and send you a selection of magazines, case studies and web links. Jessamy also runs Think Intelligence research reports, so if you would like to take part in these or would like a copy, please get in touch. Prior to joining the new business department, Jessamy worked in advertising sales across print and digital platforms.
IF YOU’D LIKE TO KNOW MORE ABOUT THINK AND HOW WE COULD HELP YOU CONNECT WITH YOUR MEMBERS, PLEASE GET IN TOUCH
Think is recruiting for B2B content specialists
Think is recruiting for enthusiastic, ambitious and energetic content specialists to play a pivotal role in the strategic development, implementation and creation of compelling content for major B2B clients. The content output aims to increase awareness and brand visibility, drive traffic and enhance audience engagement. The ideal candidates will have at least three years’ experience delivering multiplatform content for a brand(s) that has consistently produced results, engaged its target audience and attracted repeat visitors. Candidates will have a proven ability to write persuasively across multiple mediums – digital, social, mobile and print – and the ability to work collaboratively in a team environment, as well as within an external organisation’s structure. Knowledge, experience and regular use of Twitter, LinkedIn, Google+, rough-cut video creation, infographic creation, blogging, analytics, SEO, etc, is essential.
Email Polly Arnold with your CV to find out more.
Think is a fast-growing publishing and content agency. We are always on the lookout for talented people to join us. If you are interested in working for Think, please contact Polly Arnold in the first instance.
We are delighted to announce that we have moved to new London offices.
25 Chapel Street
London NW1 5DH