Think is the UK’s leading membership communications agency

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NEW LAUNCH INFLUENCE MAGAZINE

Think launches brand new print title for CIPR

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National Trust For Scotland

View the relaunched Scotland in Trust here

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RE:MEMBER

New trends in professional membership communications, fourth edition out now

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Charity Research

‘Trends in Charity Magazines and Newsletters in the Digital Age’

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RPS BEHIND THE SCENES

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Beer

Winner of the 2015 IPN PPA Membership Magazine of the Year and the 2009 CMA Grand Prix

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Is Print Dead?

Think is the UK’s leading membership communications agency

Whether you’re looking to communicate with members in print, online or through live events, we will develop a content strategy that’s just right for you – and then work with you to deliver it.

  • Think are great fun to work with, and I hope to see the relationship carry on for a long, long time.CMI
  • Their approach is very entrepreneurial as well as being backed by rock-solid strategy and experience.CMI
  • Think are the best agency I have ever worked with – creative, focused and innovative. AAT
  • They have a very positive attitude and are willing to work together and make your ideas a reality.First Great Western
  • Our advertising campaign with Waterlife is successfulSwarovski (WWT)
  • Think never disappoint. In fact they always exceed our expectations in every way. ZSL
  • They always have CMI’s best interests, and those of our members, at the heart of everything they do for us.CMI
  • From the start they totally understood our business and what we wanted to achieve. CMI

Think today

Think is an award-winning, creative and entrepreneurial agency, founded by Ian McAuliffe and Tilly Boulter in 1999. Today, we employ more than 60 members of staff, work with 40+ clients and have offices in London and Glasgow.

At Think, we specialise in creating communications strategies for professional membership organisations, charities and corporations that need to engage a core group of members or stakeholders.

Our approach

We always deliver on the results we promise. Our award-winning magazines, books, e-newsletters and online content channels continue to surpass client marketing objectives. Our focus on creating editorially-relevant and surprising content – backed up by strong revenues – means we are 100% confident in all our financial projections. Our talented teams are committed to delivering solid, robust membership communications strategies that never disappoint. Furthermore, our strong entrepreneurial ethos means we are best positioned to identify new opportunities and work in partnership with our clients to make the most of them.

Great content, great ROI

Every project begins with a blank piece of paper. We have no ‘one-size-fits-all’ way of working with clients. We are not just interested in the soft elements, such as beautiful design and exciting content, but we are equally concerned with the hard commercial side and ROI of everything we produce.

As members of the Professional Publishers Association (PPA) and the Institute of Internal Communication (IoIC), we are focused not just on driving up standards across the publishing industry, but on being the team to lead the way. We are the only agency to have won both the PPA’s Publisher of the Year award and the PPA’s Independent Publishing Company of the Year award, which we have won three times.

Capital House
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What We Do

We publish content across a range of platforms for a variety of audiences.


Award Winning

We have won over 40 awards in the past four years. Here is a selection of the ones we are most proud of:

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BEST DIGITAL MEDIA FOR MEMBERSHIP, IOIC AWARDS 2015

Insights, CMI

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BEST CORPORATE PUBLICATION (NOT-FOR-PROFIT) CORPCOMMS AWARDS 2015

Wild About, ZSL

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INDEPENDENT PUBLISHING COMPANY OF THE YEAR, 2013, 2011 & 2009

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BEST MEMBER MAGAZINE, IOIC AWARDS 2014 – Scotland in Trust

National Trust for Scotland

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CUSTOMER MAGAZINE OF
THE YEAR, PPA IPN 2013

Escape, First Great Western

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BEST PROFESSIONAL MAGAZINE – MEMCOM 2013

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Think Intelligence

We conduct bespoke research on behalf of our clients to measure the impact of your customer and member communications. This helps our clients strengthen relationships with supporters, members, volunteers and customers.

Our inside knowledge will maximise the effectiveness of your communications, give you the edge on your competition and highlight new commercial opportunities.

If you would like to hear more, or would like to be involved in future research, then please contact Jessamy Dixon

Key Contacts

Ian McAuliffe CEO

Ian has a dual role as content publishing director and head of advertising sales at Think. With 25 years’ publishing experience Ian has developed award-winning content programmes on behalf of over 40 membership organisations and blue-chip clients including Marks & Spencer, the BBC, ASDA and BMW. Ian has been awarded PPA Publisher of the Year and PPA Subscription Publisher of the Year.

Tilly Boulter Chair

Tilly, along with Ian, drives the corporate strategy of Think as well as heading up the operational side of the business. Tilly is also responsible for all internal systems and processes. She sits on the steering committee of the Content Marketing Association and was awarded Individual Achievement Award by the PPA in 2009. Tilly started her career at Condé Nast and moved into strategic planning at Lintas eventually becoming Marketing Director at Ketchum PR before setting up Think with Ian.

Polly Arnold Managing Director

Polly is the head of teams at Think and works closely with the account directors and creatives to ensure that all publications are produced to the highest standard and are delivered on time and on budget. Polly conceived and runs the APA Grand Prix Award-winning BEER magazine for CAMRA. Prior to joining Think in 2008, Polly was commissioning editor for Tatler and Vanity Fair and Group Account Director at Forward and John Brown, delivering magazines for clients including Mothercare, John Lewis, Lexus and Patek Philippe.

John Innes GROUP ACCOUNT DIRECTOR & HEAD OF OUR SCOTTISH OFFICE

John ensures the smooth management of all client accounts run from our office in Glasgow. John has over 22 years’ experience creating content for member, customer and consumer organisations. He joined Think in 2004 and launched our Glasgow office in 2007, establishing award-winning magazines for Historic Scotland, The National Library of Scotland and National Trust for Scotland.

Jackie Scully GROUP ACCOUNT DIRECTOR

Jackie is Group Account Director at Think, responsible for the creative, commercials and budgets across her portfolio of clients. Her team has created award-winning magazines, achieved target-busting revenues and developed innovative digital solutions for clients such as the Chartered Management Institute (CMI), Association of Accounting Technicians (AAT), Association of Corporate Treasurers (ACT), Zoological Society of London (ZSL) and Knight Frank. Jackie first joined Think in 2006, left to learn how to walk again, and came back in 2009. Jackie likes to bake, and Think likes to eat her kitchen creations.

Nicola Solomon ACA FINANCE DIRECTOR

Nicola is responsible for the effective financial control and management of all Think accounts, as well as the development of the finance department. Nicola qualified at Ernst & Young, where she trained as an auditor, working for a wide range of clients. She has previously worked for WH Smith Group, Waterstones Booksellers and Marchpole (Yves Saint Laurent menswear), where she led process improvement initiatives. Nicola is very important.

Jessamy Dixon BUSINESS DEVELOPMENT MANAGER

Jessamy is the first point of contact for anyone interested in finding out more about Think and what we do. Jessamy can explain to you all of the services we offer and send you a selection of magazines, case studies and web links. Jessamy also runs Think Intelligence research reports, so if you would like to take part in these or would like a copy, please get in touch. Prior to joining the new business department, Jessamy worked in advertising sales across print and digital platforms.

IF YOU’D LIKE TO KNOW MORE ABOUT THINK AND HOW WE COULD HELP YOU CONNECT WITH YOUR MEMBERS, PLEASE GET IN TOUCH

Careers

B2B Content Specialists

Think is recruiting for B2B content specialists

Think is recruiting for enthusiastic, ambitious and energetic content specialists to play a pivotal role in the strategic development, implementation and creation of compelling content for major B2B clients. The content output aims to increase awareness and brand visibility, drive traffic and enhance audience engagement. The ideal candidates will have at least three years’ experience delivering multiplatform content for a brand(s) that has consistently produced results, engaged its target audience and attracted repeat visitors. Candidates will have a proven ability to write persuasively across multiple mediums – digital, social, mobile and print – and the ability to work collaboratively in a team environment, as well as within an external organisation’s structure. Knowledge, experience and regular use of Twitter, LinkedIn, Google+, rough-cut video creation, infographic creation, blogging, analytics, SEO, etc, is essential.

Email Polly Arnold with your CV to find out more.

Think is a fast-growing publishing and content agency. We are always on the lookout for talented people to join us. If you are interested in working for Think, please contact Polly Arnold in the first instance.

We are delighted to announce that we have moved to new London offices.

London Office

Capital House
25 Chapel Street
London NW1 5DH

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Scottish Office

Suite 2.3
Red Tree Business Suites
33 Dalmarnock Road
Glasgow G40 4LA

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